Reaching students internationally - one size doesn't fit all...
One question I get asked a lot is what's the best way to reach all our prospective students online?This question isn't easily answered. In terms of reaching students around the world a "one size fits...
View ArticleIs iTunes U the next essential step in University marketing?
The word that appears to be on most education marketing professionals lips at the moment is iTunes U. Whether you're a lover of it or slightly cautious of it, it's hard to sit on the fence - everyone's...
View ArticleMaking the most of Facebook pages for education marketing
Most of us in education marketing are now using Facebook as a key part of our marketing strategy. The arguments for doing so are pretty obvious:A. Amazing reach 500 million users worldwideB. The top...
View ArticleFacebook email - what's the impact for education marketing?
The biggest digital announcement last week was around Facebook's move into the world of email. The system is actually only in beta at the moment, so it's unclear what the full product offering will...
View ArticleGetting the best out of Twitter for education marketing
Does your University automate all of it's Twitter activity, for example using RSS feeds to provide a steady flow of content? Do you alternatively, link up your Facebook account with Twitter so you only...
View ArticleBeyond Facebook – how will LinkedIn change education marketing in 2011?
LinkedIn’s IPO has helped us all get some interesting information about the phenomenal growth of this platform. 90 million users, as of December 2010 is a staggering figure. What’s more interesting...
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